Salesforce is the leading CRM. So what is a CRM?
Customer relationship management (CRM) is all about managing the relationships you have with your customers. CRM combines business processes, people, and technology to achieve this single goal: getting and keeping customers. It’s an overall strategy to help you learn more about their behavior so you can develop stronger, lasting relationships that will benefit both of you. It’s very hard to run a successful business without a strong focus on CRM, as well as adding elements of social media and making the transition to a social enterprise to connect with customers in new ways.
Successful CRM involves many different areas of your company, starting with sales and extending to other customer- facing areas like marketing and customer service. Salesforce.com offers a technology solution for all those areas… and more. With Salesforce and the Force.com cloud computing platform, you can mind your customers and your budget at the same time.
The Sales Cloud
There are many different size companies, but sales reps at every size company share one common goal – the desire to be a top performer. That’s where Salesforce can help. From the small business to the large enterprise, we have solutions to help sales reps everywhere increase pipeline generation, reduce sales cycles, and improve win rates. Learn more on the Salesforce website.
The Service Cloud
Built on the Salesforce1 Platform, Service Cloud allows you to deliver revolutionary customer service from anywhere, anytime, on any device. So you can embed one-touch service directly into products. It’s the full power and functionality of Service Cloud wherever you are. Whether you’re on your desktop or on the go, you have everything you need to be more productive, resolve more cases, and satisfy your customers. Learn more on the Salesforce website.